While major auto shows in cities like LA and Chicago grab headlines, it’s the passionate crowds in markets like Cleveland and the Twin Cities that remind us why we do what we do. Camp Jeep returned to both shows this year, and the response from attendees was nothing short of electric.
From the moment the doors opened, visitors lined up to take on the Camp Jeep course—and their reactions said it all. “This Jeep ride experience was scarier than the helicopter ride we took last week,” one rider joked, wide-eyed after the steep descent. Another exclaimed, “That 35-degree hill was no joke! Jeeps are officially Minnesota-tough!”
Many guests expressed excitement to see Jeep back in their cities after last year’s absence. “Thank goodness Camp Jeep is back! The Twin Cities Auto Show just isn’t the same without the ride,” one attendee said. Cleveland show-goers echoed this sentiment too. Others were wowed by the vehicles’ durability, capability, and high-end features—like the Wrangler Rubicon 392’s sound, the Grand Cherokee’s finesse, and the new tech across the 4xe lineup.
From kids thrilled by the rollercoaster-like hills to lifelong Jeep fans discovering new features, it was clear: Camp Jeep continues to impress, inform, and inspire—no matter the size of the market.
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