Gordinier Group
As part of the global debut of the 2025 Nissan Murano, Nissan hosted a media event at the Southall Inn and Farm in Franklin, TN. During this event, journalists had the opportunity to test the off-road capabilities of the Nissan Rogue Rock Creek – a rugged variant of Nissan’s popular crossover SUV – on the property’s natural terrain trails.
The event kicked off with a warm welcome at the vehicle staging area, where Gordinier Group introduced the standout features of the Nissan Rogue Rock Creek. Our team then played a vital role as lead drivers and spotters, guiding participants through the challenging trails and ensuring a safe and enjoyable experience.
The journalists put the Rogue Rock Creek through its paces, traversing tricky hills, rocky paths, and steep inclines. The vehicle demonstrated impressive all-terrain performance, thanks to features like increased ground clearance, Nissan’s Intelligent All-Wheel Drive, and specialized off-road tires. Throughout the test drives, the journalists were able to experience firsthand how Rogue Rock Creek’s capabilities elevate it beyond a traditional crossover, making it a compelling option for adventure-seeking customers.
Feedback from the participants was overwhelmingly positive, with many impressed by the vehicle’s off-road prowess and everyday practicality. Gordinier Group’s expert guidance and event management played a key part in delivering an exceptional experience for the media attendees.
Our team arrived in Oklahoma City to represent RAM at the 2024 Oklahoma State Fair once again! We showcased the RAM Truck Territory off-road course, expertly designed by our team at Dirt Designs. Guests had the chance to ride along with our drivers and experience the capabilities of RAM trucks in a controlled yet thrilling environment.
Many commented that “it was one of the best rides at the fair!”
Next, the GG team presented the RAM Trucks display area, where fairgoers could explore various RAM models, including the brand-new RAM 1500 RHO. Our product specialists were on hand to provide detailed introductions to each vehicle. Despite the triple-digit temperatures, these dedicated brand ambassadors engaged with a steady stream of prospective truck buyers eager to learn more about the latest offerings.
Finally, our friends from the Raminator Monster Truck Team were on hand to give fans a chance to experience the incredible horsepower of this behemoth. This also earned RAM another “best ride at the fair” accolade.
By the time the sun set on the final evening of this 11-day event, over 15,000 people had interacted with the RAM brand through the three activations. These positive experiences created lasting memories and further strengthened the brand’s image.
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For 40 years, Husker Harvest Days has provided a world-class venue for farming families to network with agriculture industry leaders from around the globe.
RAM Professional recognizes the vital role these families play in our world today and eagerly seizes the opportunity to connect with them.
Our Product Specialists were present again this year to help attendees learn about the class-leading benefits RAM can offer this hardworking community. With a wide selection of light-duty, heavy-duty, and versatile chassis cabs available, our team effectively showcased the brand’s capabilities.
Daily raffles for Tractor Supply gift cards attracted a steady stream of guests throughout the display. In total, we interacted with nearly 2,000 farmers who rely on their trucks every day. This engagement ensures that RAM Professional supports the farming industry and that the brand remains top of mind for those considering their next truck purchase.
Jeep and Gordinier Group were back for the 5th annual Detroit 4Fest event at Holly Oaks ORV Park in Holly, Michigan. Jeep has been a proud sponsor and Gordinier Group has been treating guests to thrill rides in the vehicle since the debut. The ORV Park provides all sorts of terrain from steep inclines and declines to rock crawling and water fording to experience Jeep’s extreme capabilities. You name it, the ORV Park offers it, and the Jeep concurs it!
Prior to the 4Fest public event day, Jeep invites the Jalen Rose Leadership Academy senior class out to spend the day learning and experiencing what Stellantis and the Jeep Brand has to offer any upcoming automotive industry enthusiast. The students have the opportunity to interact with different mentors in the field, ask questions that pique their interest and then jump in a Jeep for a guided tour through the off-road park to finish out the day.
Gordinier Group had the pleasure to partake in the special day once again and made more memories to last a lifetime! The students were very engaging and had a great time while Jeepin’ through the rouged trails. The fan favorite was playing in the water ponds, so much so we “had” to do it over and over!! There’s nothing like a muddy Jeep to put a smile on everyone’s face!
Bob Broderdorf, Head of Jeep Brand, North America said it best in his LinkedIn post Jalen Rose Leadership Academy
