Ram 2500
Starting at Farm Progress and stopping at Husker Harvest Days and the Sunbelt Ag Expo, RAM doubled down its efforts to show the truck’s off-road and towing capabilities as well as making a lasting mark with the RAM Commercial truck lineup. With an impressive variety of trucks and vans, the RAM Commercial lineup has a vehicle to fit your business needs. Well versed on the product, the Gordinier Group Brand Advocates were on-site sharing that knowledge with consumers as the RAM Commercial fleet makes a stop at the farm shows and proves to be a huge hit with comments like these…
“The side walls are my favorite feature. I can outfit the Promaster perfect for my farm to table business.“
“The Promaster City engine oil intervals of 10,000 miles will help put money back into my business!“
“I didn’t know RAM made such a nice cargo van, I can see us traveling to rodeos in one of these.“
- RAM Chassis Cab
- RAM Promaster
- RAM Promaster City
- RAM 3500
- RAM 2500
- All-New 2019 RAM 1500
After its first stop in Wisconsin, RAM continues on its path to 3 more stops.
- Wisconsin Farm Technological Days – Johnson Creek, WI
- Farm Progress Show – Decatur, IL
- Husker Harvest Days – Grand Island, NE
- Sunbelt Ag Expo – Moultrie, GA
Again this year, RAM delivers two exceptional experiences for showgoers with an off-road track and towing area.
At the RAM off-road track, the Gordinier Group team has the opportunity to give each consumer a ride in the vehicle to display the truck capabilities while verbalizing all the product specs. For the towing area, the consumer gets to jump in the driver’s seat and feel the power first hand while the GG staff guides and answers any questions. This proves to be a highlight for consumers each year.
RAM was back in Wisconsin to join the farming community to showcase a full line-up of 2019 RAM Trucks. Gordinier Group staff were there in full force at the off-road track and the towing demo to highlight all the new features inside and out.
Showgoers at the RAM off-road track could choose from the 1500 Rebel with the 5.7 Hemi or the Limited with a Hemi and E-Torque option. Or RAM also came prepared to show off the 2019 Best-In-Class RAM 2500 Power Wagon with the 6.4 Hemi or the 2500 Laramie Sport with the 6.7 Cummins.
The RAM 3500 Longhorn Dually was also demonstrated to the crowds with its towing capabilities of 1,000 lb-ft Diesel Torque that can haul up to 7,680 lbs of payload. RAM Trucks never disappoint and the agricultural consumers were very impressed by the first-hand demonstration.
July 9-13, 2018
Guests of the 2018 Wisconsin Farm Tech Days were some of the first to get a chance to drive Ram’s all-new 2019MY 1500 trucks. With an interior that most (if not all) luxury brands will be jealous of, the new Ram was a huge hit. All show vehicles were equipped with premium trim levels (Laramie Longhorn, Limited, Limited Tungsten).
The whole lineup, including HD 2500 and 3500, were available at this show. Guests were given a choice of riding on an extreme off-road course (piloted by Gordinier Group pro drivers) or driving a truck and trailer rig around a perimeter towing track. Attendees are encouraged to participate in both experiences and many do.
Both the off-road and towing courses enjoyed great foot traffic and we ere visited by many farmers who were very enthusiastic about the new product as well as the new refresh on the horizon for the Ram HD trucks. Even a few die-hard Chevy and Ford owners were taking a hard look at the new half-ton offering. You know that if those folks are giving it a second look, Ram is really on to something with this truck!
It was another great start to the farm show season and always fun to show off new product. On to the next one…
