Dodge Durango
February 12 – 22, 2015
In terms of indoor tracks, the Chicago Auto Show Camp Jeep and City Drive are the Superbowl of consumer test drive events. It is safe to say that this event has no peers when it comes to throughput , and the 2015 edition did not disappoint. Both tracks consistently maintained a 45-90 minute line from open until close each day of the show, proving that FCA is producing excellent product that people want to experience.
Camp Jeep –
This is our favorite indoor course every year. By using organic materials in conjunction with GPJ-designed modular steel obstacles, we create the atmosphere and feel of an outdoor setting, complete with live pine trees, dirt, mulch, logs and boulders. This course really gives consumers a chance to share a true off-road driving experience with us as they learn about the vehicle and it’s capabilities from our pro drivers. As an added bonus, we were thrilled to debut the 2015 Renegade Trailhawk, giving the public first crack at riding in this exciting new B-segment SUV from Jeep. As predicted, the vehicle was met with enthusiasm as it handled the course with aplomb. Both competitive vehicle owners and Jeep fanatics walked away from our course with smiles on their faces. Represented at Camp Jeep was the full Jeep lineup, including Grand Cherokee, Cherokee, Wrangler, Renegade, Patriot and Compass.
Here is a quick video produced by FCA’s social media team:
https://www.facebook.com/video.php?v=10154636548441515
City Drive – In 2015, the SRT brand returned to the City Drive to the delight of the Chicago guests. The SRT Charger (and Challenger with Scat Pack), could be heard from anywhere in the McCormick Place when it hammered down the acceleration lane. Also represented on the City Drive track were the 2015 Doge Dart, Chrysler 300, 200, T&C, as well as the Fiat Abarth, 500L, and 500.
And here is a video of the City Drive (City Drive content starts at 4:19)
NAR Chrysler Ride and Drive
November 12-14, 2011
Gordinier Group activated a Chrysler Brand Ride and Drive to the National Association of Realtors® this past weekend, as Chrysler is the official automotive brand for the organization. Vehicles available to test drive on the streets of Anaheim, California were the Chrysler 200, 300, Town and Country, the Dodge Charger, Durango, the Jeep Grand Cherokee and the Ram 1500.
NAR Treasurer, Bill Armstrong, wanted to be one of the first among those to sign up to drive as he also plans on being the first NAR member to utilize the REALTORS Benefits® Program. He plans on purchasing a Town and Country minivan and had only good things to say about the automotive brand. “I like buying American. Chrysler is one of the most innovative manufacturers.”
As seen in REALTOR® Magazine Show Daily
Chrysler Test Drive
Chrysler Test Drive