Gordinier Group course construction
We recently had the privilege of collaborating with our partners at American Honda to create an impromptu off-road proving ground at their corporate campus in Torrance, CA. The course was designed to showcase the rugged capabilities of the all-new 2026 Passport TrailSport to local Honda Sales Associates and enthusiasts.
Special thanks to Jody Suzuki and her engineering team for providing invaluable vehicle insights that supported both the construction of the course and the training of our precision drivers and sales trainers.
This project wouldn’t have been possible without the vision and leadership of Jim Lee, Head of Auto Sales & Dealer Recognition, Arin Baharian, Morris Lin, and our partners at George P. Johnson. We appreciate the collaboration, and the Gordinier Group is excited about the rest of the tour.
Although driving impressions are still under embargo, these photos highlight the rugged capabilities of Honda’s most off-road capable vehicle to date.
We recently joined our partners at Nissan to help orchestrate an immersive media drive showcasing the all-new 2025 Armada Pro-4X. Recognizing our expertise in creating authentic off-road experiences, Nissan, once again, entrusted us to design and build a comprehensive testing ground that would demonstrate the full-size SUV’s enhanced capabilities to attending media.
The specialized course featured a strategic mix of challenging obstacles, each carefully engineered to highlight specific aspects of the Armada Pro-4X’s performance envelope. Technical sections including articulation wedges and moguls put the vehicle’s suspension and 4WD systems on display, while steep hill climbs demonstrated its impressive climbing abilities. Gordinier Group’s course design also integrated several natural terrain challenges, creating a comprehensive testing environment that balanced technical difficulty with real-world applicability.
Once the course was complete, our experienced trail guides provided spotting through technical obstacles while helping journalists maximize the Armada Pro-4X’s capabilities by ensuring the optimal vehicle features were engaged for each challenge. This thoughtful approach allowed media participants to experience the Armada Pro-4X’s capabilities in conditions that potential owners might encounter during their own off-road adventures.
Nissan’s trust in our expertise and the creative freedom they extend enables us to deliver exceptional results. Building on our proven track record, we designed a media drive that showcased the Armada Pro-4X’s off-road capabilities through an immersive, authentic testing experience.
Our friends at RAM recently challenged us to design and build an off-road course to push the 2025 RAM 1500 RHO to its limits. Once the course was complete, automotive media from various outlets were invited to test those limits. This article from The Drive, written by Rebelle Rally competitor and automotive journalist Jill Cimino, captures the day perfectly. Great job, Jill! And, Great job, RAM!
It’s incredible what these trucks can do. https://www.thedrive.com/news/2025-ram-1500-rho-first-drive-review
Our team arrived in Oklahoma City to represent RAM at the 2024 Oklahoma State Fair once again! We showcased the RAM Truck Territory off-road course, expertly designed by our team at Dirt Designs. Guests had the chance to ride along with our drivers and experience the capabilities of RAM trucks in a controlled yet thrilling environment.
Many commented that “it was one of the best rides at the fair!”
Next, the GG team presented the RAM Trucks display area, where fairgoers could explore various RAM models, including the brand-new RAM 1500 RHO. Our product specialists were on hand to provide detailed introductions to each vehicle. Despite the triple-digit temperatures, these dedicated brand ambassadors engaged with a steady stream of prospective truck buyers eager to learn more about the latest offerings.
Finally, our friends from the Raminator Monster Truck Team were on hand to give fans a chance to experience the incredible horsepower of this behemoth. This also earned RAM another “best ride at the fair” accolade.
By the time the sun set on the final evening of this 11-day event, over 15,000 people had interacted with the RAM brand through the three activations. These positive experiences created lasting memories and further strengthened the brand’s image.
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