Gordinier Group RAM Commercial Trucks
For 40 years, Husker Harvest Days has provided a world-class venue for farming families to network with agriculture industry leaders from around the globe.
RAM Professional recognizes the vital role these families play in our world today and eagerly seizes the opportunity to connect with them.
Our Product Specialists were present again this year to help attendees learn about the class-leading benefits RAM can offer this hardworking community. With a wide selection of light-duty, heavy-duty, and versatile chassis cabs available, our team effectively showcased the brand’s capabilities.
Daily raffles for Tractor Supply gift cards attracted a steady stream of guests throughout the display. In total, we interacted with nearly 2,000 farmers who rely on their trucks every day. This engagement ensures that RAM Professional supports the farming industry and that the brand remains top of mind for those considering their next truck purchase.
The Gordinier Group descended on the 2023 Chicago Auto Show to celebrate two milestones: the 20th anniversary of the Jeep Wrangler Rubicon and the 3 millionth Camp Jeep ride.
In preparation for the reveal of the 20th Anniversary Jeep Wrangler Rubicon to the automotive media, our team choreographed the installation of a dynamic setting only a Jeep could conquer. The reveal stage buildout required the following:
- 120 tons of boulders
- 200 yards of topsoil
- 120 yards of mulch
- 30 evergreen trees
Once complete, our drivers were tasked with precisely navigating the rough terrain on cue while Jim Morrison, Head of Jeep Brand North America, spoke about the incredible capabilities of three different 20th Anniversary Jeep Wrangler Rubicon models. The drivers nailed their spots and the resulting images and stories flooded social media channels.
After the press conference, the Camp Jeep activation kicked off with rides for the media. Once the show opened to the public, the 28,000 square foot off-road adventure went into full swing. Our professional drivers gave participants an opportunity to experience several challenging off-road obstacles that included the 28-foot high Jeep Mountain with 40-degree approach and departure angles, an extreme break-over obstacle, and a 30-degree articulation wedge.
Adding to the excitement this year was the anticipation of the 3 millionth ride at Camp Jeep and on Saturday, January 11th, 2023, our Gordinier Group drivers conquered that milestone! We can’t thank our partners at Stellantis and George P. Johnson enough. It is an incredible team, and we are so proud to be part of the Camp Jeep legacy.
Gordinier Group Product Specialists and the RAM Commercial truck lineup were on the road again for 2022 landing at all the hot spots reaching its market at a variety of events. Each show has a unique audience in its customers. The RAM Commercial truck line has customized their trucks to accommodate each of their needs and specifications. As Product Specialists, our team has been thrilled to deliver the product knowledge to the commercial truck supporters.
- World of Concrete – Las Vegas, NV
- International Builders Show – Orlando, FL
- National Truck Equipment Association – Indianapolis, IN
- National Restaurant Show – Chicago, IL
- Farm Progress Show – Boone, IA
- ASIS/GSX – Atlanta, GA
- Husker Harvest Show – Grand Island, NE
- Farm Science Review – London, OH
- NTEA Fall – Sandusky, OH
- CEDIA – Dallas, TX
- GIE-Equipment Expo – Louisville, KY
- FFA-Future Farmers of America – Indianapolis, IN