Jeep off-road
Jeep and Gordinier Group were back for the 5th annual Detroit 4Fest event at Holly Oaks ORV Park in Holly, Michigan. Jeep has been a proud sponsor and Gordinier Group has been treating guests to thrill rides in the vehicle since the debut. The ORV Park provides all sorts of terrain from steep inclines and declines to rock crawling and water fording to experience Jeep’s extreme capabilities. You name it, the ORV Park offers it, and the Jeep concurs it!
Prior to the 4Fest public event day, Jeep invites the Jalen Rose Leadership Academy senior class out to spend the day learning and experiencing what Stellantis and the Jeep Brand has to offer any upcoming automotive industry enthusiast. The students have the opportunity to interact with different mentors in the field, ask questions that pique their interest and then jump in a Jeep for a guided tour through the off-road park to finish out the day.
Gordinier Group had the pleasure to partake in the special day once again and made more memories to last a lifetime! The students were very engaging and had a great time while Jeepin’ through the rouged trails. The fan favorite was playing in the water ponds, so much so we “had” to do it over and over!! There’s nothing like a muddy Jeep to put a smile on everyone’s face!
Bob Broderdorf, Head of Jeep Brand, North America said it best in his LinkedIn post Jalen Rose Leadership Academy
In the past, we typically setup outside the auto show in Miami. While this approach provided an outdoor experience for our guests, it made us vulnerable to inclement weather, which could close the course for extended periods. This year, our partners at Jeep and George P. Johnson (GPJ) decided to move the event indoors, and the results were fantastic.
GPJ arrived early to set up the engineered obstacles that have made Camp Jeep famous nationwide. Once everything was complete and a large fleet of Jeep vehicles arrived on-site, our team of precision drivers began honing their skills around the course in preparation for the auto show enthusiasts who would soon flock to the convention center.
And flock they did! Throughout the 11-day show, guests lined up patiently for their turn. The impact Camp Jeep has on our visitors never ceases to amaze us. Here are just a few quotes from our guests:
______________________________________________________
“I’m glad Jeep came back to the show; we only came because we saw you guys on the news.”
“I’ve bought two Jeeps because of this track. My first was a 2019 Wrangler, and I just got a 2024 Wrangler!”
“This is the most impressive display at the auto show! We came here just to take a ride in a 4xe.”
“If this doesn’t make you want to buy a Jeep, I don’t know what will! Jeep always has the best displays.”
_____________________________________________________
As the team packed up to leave at the end of the show, it was clear that it had been a job well done. Thanks to strong teamwork and seamless event logistics, nearly 20,000 people experienced the incredible capabilities of Jeep vehicles. Thank you, Miami!
Jeep and the Gordinier Group off-road team were back in Daytona for another Jeep Beach adventure. Our team starts early in the week to design and build the Jeep off-road course that attendees have grown to love year and year. Each year the design is a little different to give each Jeep lover the thrill ride they are looking for with steep inclines/declines, log craws, moguls and vertical wedges to keep them on the edge of their seat.
“It’s a lot like a roller coaster” – said one smiling Jeepster
Jeep Beach has become a staple in Daytona with thousands of Jeep enthusiast flacking to the city each year and 2023 was no different!
Jeepers love to push their Jeeps to the max and what better way to do that than at the Detroit 4Fest event in Holly, MI. The Holly Oaks ORV Park opens its gates each year for the annual event in September which brings in thousands of off-road vehicles.
As the main sponsor of the event, Jeep teams up with Gordinier Group to provide the ultimate off-road experience for the 4×4 fanatics. Each year our Professional Drivers give attendees the authentic Trail Rated thrill ride in the brand’s most capable Jeep Gladiator and Wrangler Rubicon.
