Ram Truck Territory
The Ram Truck Brand brought its Ram Truck Territory interactive ride experience to the Chicago Auto Show again this year. The ultimate in-truck adventure demonstrates the power and capabilities of the Ram Truck brand vehicle lineup.
Gordinier Group professional drivers navigate attendees through the interactive course displaying towing, torque, traction and many other features inside and outside of the Ram 1500, 2500 and 3500 trucks.
Ram Truck Territory hit the ground running at the Houston Auto Show this year. The event showcased a nice variety for consumers including the 2020 RAM 1500 – Rebel, Longhorn & Limited editions. Guests also got a taste of the 2500 Power Wagon & Laramie and the 3500 Longhorn Dually. Ram Truck Territory is the ultimate in-truck adventure demonstrating the power and capabilities of the Ram Truck vehicle lineup.
Gordinier Group Professional Drivers navigate attendees through the interactive course to display the full range of attributes these trucks have to offer including a look at the new multifunction split tailgate.
RAM was back in Wisconsin to join the farming community to showcase a full line-up of 2019 RAM Trucks. Gordinier Group staff were there in full force at the off-road track and the towing demo to highlight all the new features inside and out.
Showgoers at the RAM off-road track could choose from the 1500 Rebel with the 5.7 Hemi or the Limited with a Hemi and E-Torque option. Or RAM also came prepared to show off the 2019 Best-In-Class RAM 2500 Power Wagon with the 6.4 Hemi or the 2500 Laramie Sport with the 6.7 Cummins.
The RAM 3500 Longhorn Dually was also demonstrated to the crowds with its towing capabilities of 1,000 lb-ft Diesel Torque that can haul up to 7,680 lbs of payload. RAM Trucks never disappoint and the agricultural consumers were very impressed by the first-hand demonstration.
This year at the 2019 Chicago Auto Show, Ram Truck Territory was all the buzz with the 28,000-square-foot ultimate in-truck adventure by RAM. Gordinier Group professional drivers navigated attendees through the interactive course in the 2019 RAM 1500, the Motor Trend Truck of the Year.
Payload and stability demonstrations showcased the all-new RAM 1500s capabilities. Towing capability and suspension options were tested by a series of culverts and high-banked wedges. Traction and hill-decent technology were tested, as well as experiencing the “Ram Mountain,” a 13-foot high, 30-foot long course element with 30-degree approach and departure angles. The drivers also highlighted the parallel and perpendicular park assist features and trailer towing technology.
RAM also unveils the 2019 RAM Chassis Cab at the Chicago Auto Show